TYPE OF ENGAGEMENT – Brand Articulation / Recruitment Writing Workshop
WHAT OUR CLIENT SAID
Digital recruitment is a crowded market. PDW Associates showed us how powerful copy can set us apart by building our clients’ reputations and engaging candidates.
WHO SAID IT
Nicola Alexander, Founder and Chief Operating Officer
TYPE OF ENGAGEMENT – Marketing and Communications Strategy
WHAT OUR CLIENT SAID
The work and insight PDW Associates was able to provide was incredible. The church has been struggling for a number of years to transform our communications and marketing strategy. Although we have a successful, growing and thriving Anglican Church, we are resource and time light and as such need to spend our energies on what actually works in a practical day to day manner. PDW Associates were able to take us through a number of exercises and penetrating, searching questions to help provide an analysis of our current position. We were then able to work collaboratively with them on how we may best meet the needs of the parish. The resultant energy and clarity on what and how we communicate is evidenced in all we do.
WHO SAID IT
Reverends John Watson and Ross Gunderson, Anglican Diocese of Southwark
TYPE OF ENGAGEMENT – Tone of Voice Guidelines, Recruitment Writing Workshop
WHAT OUR CLIENT SAID
We needed to develop a clear, consistent approach to communicating and engaging with our candidates and clients in over 40 countries. We are a complex business with a multi-national / multi-lingual team of recruiters based in Dubai, London and Brisbane, so no easy task.
PDW Associates showed us how create consistent, engaging and enduring communications that are both easy to understand and apply. Their flexibility in both style and approach to working with a diverse group of recruiters across geographies and time zones was a big win for us and has helped our business and recruiters be more confident and successful.
WHO SAID IT
Diane Curran, Global Head of Recruitment, Palladium Group (formerly GRM International)
TYPE OF ENGAGEMENT – Business Partnership
WHAT OUR CLIENT SAID
I’ve partnered with PDW Associates on recruitment marketing and writing training projects over many years. Together, we have trained in-house and agency recruitment teams of all sizes in the private, public and third-sectors. Paul’s breadth of employer branding expertise, commercial nous and personal impact have meant we’ve been able to deliver face-to-face and remote training solutions in the UK, EMEA and US.
As senior colleagues in two of the UK’s leading recruitment agencies, Paul and I delivered award-wining recruitment marketing and employer branding projects for KPMG, Barclays and ABB amongst others. His ability to manage complex stakeholder relationships and provide both strategic insights and creative direction has continued in our marketing and training collaborations. Perhaps most importantly, a sense of fun is a part of every PDW Associates project.
WHO SAID IT
Andy Rigden, Creative Partner, Words Direct
